Thursday 11 July 2013

Apple products will be crazy high demand!


Apple is a really well-known brand in the market. It is indeed, one of the world's top brand with the best information technology company. With the creation of the first iPhone 2G by Apple, the market has brought to a whole new different level. Consumers are purchasing and demanding more of the product. 

As a result, this bring companies such as Samsung and Nokia to create something similar like iPhone products. 






Moving on, based on the article on the surveyed information, the demand of Apple products will increase in year 2012. Have you ever wondered why is the demand of Apple product would increase year by year even the price of apple product remain unchanged? This phenomena is caused by several factors. 

First and foremost, one of the factor that effect the quantity demand of apple is the income of individuals



When the customers' income increases, the ability of them to purchase Apple products would also increase. As they would not need to worry about their money running out, purchasing products as expensive as Apple would not be a problem to them.



Besides that, the number of buyers also affects the demand of Apple product. When more consumers purchases the product, Apple would take a step to solute this problem by supplying more products. Thus, the demand of Apple products will then increase.




Moreover, the consumers may be attracted by the advertisement. Like any other marketer, Apple is no different, they are promoting their products as much as they can by advertising them on television, billboards, banners, and many other more. This attracts consumers' attention, thus making them to find out about the product and then purchasing it later on.



Furthermore, the price of related goods is one of the factor that will effect the quantity demanded of Apple products. When the price of substitute goods increase, such as Samsung, the demand of Apple products will then increase too. This is due to customers wanting to purchase cheaper products. 




A shift in the demand curve to right or left is caused by a change in all other factors except the price of product. In brief, the demand curve will shift to the left when quantity demand decrease and will shift to the right when quantity demand increase.

When the demand curve shift to the right , it shows that the quantity demand has increase from Q0 to Q1.

In conclusion, the factors explained the reason why Apple products is gradually increasing in year 2012.

Written by : Koh Ru Yee 0315289
                    Ling Xin-Zhe 0315463

Resources : http://www.appolicious.com/tech/articles/10495-survey-suggests-apple-products-will-be-in-crazy-high-demand-in-2012

3 comments:

  1. awesome blog, i have know the reason why Apple products increasing year by year!

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  2. by the way, what is the meaning of movement along the demand curve? it is the same as shift in demand curve?

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  3. No, movement along demand curve and shift on demand curve is different. A movement refers to a change along a curve. On the demand curve, a movement denotes a change in both price and quantity demanded from one point to another on the curve. In other words, a movement occurs when a change in the quantity demanded is caused only by a change in price, and vice versa.

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